The city of Barcelona has launched a plan to encourage the adoption of new technologies in the commerce and restaurant sector. This initiative seeks to provide opportunities and competitive advantages in an increasingly digital and omnichannel environment.
Key municipal objectives include enhancing the digital maturity of neighborhood businesses and restaurants to meet consumer needs, as well as facilitating the development of online sales channels and omnichannel business strategies.
To support this area, a grant call has been opened, under a non-competitive regime, for the digital transformation of commerce and restaurants for the year 2024.
The deadline for submitting applications is from April 23 to May 22, 2024, inclusive. Applications must be submitted electronically through the Barcelona City Council's procedures portal. Submissions outside this period will not be accepted.
