The project aims to promote artisanal gelato as a sustainable European heritage. Reus stood out after Gelats i Torrons Xixona won the European competition in Italy last December, boosting the international profile of local producers.

The Reus Gelato Festival, held in May 2025, attracted over 1,300 visitors, proving the success of the collaboration between Espai Boule and DomSpain in promoting local craftsmanship.