Long queues in central Girona for the opening of a new cheesecake shop

The brand 99 Cheesecake launched its new store on Argenteria Street, attracting hundreds of customers with free samples.

Generic image of a queue of people in front of an artisanal bakery in a historic street.
IA

Generic image of a queue of people in front of an artisanal bakery in a historic street.

The bakery 99 Cheesecake opened its doors this Friday afternoon on Argenteria Street in Girona, drawing a crowd of over a hundred people eager to try their artisanal desserts.

The opening saw significant success following a social media campaign on Instagram and TikTok. By 5:00 PM, a long queue had formed outside the shop, as the first hundred customers were offered free portions. This phenomenon mirrors previous events in the city, such as the massive turnout for pastry chef Jon Cake last June.
The shop specializes in various types of handmade cheesecakes, including classic, white chocolate, and Lotus flavors. Girona joins other major cities like Barcelona, Madrid, and Valencia in hosting this expanding dessert chain.