Valls distributes over 4,000 direct prizes to encourage local Christmas shopping

The 'Shop in Valls, scratch and win' campaign will hand out 40,000 tickets between December 1 and January 5 for purchases over 10 euros.

Close-up of a hand scratching a 'scratch and win' ticket on a wooden counter.

Close-up of a hand scratching a 'scratch and win' ticket on a wooden counter.

The Valls City Council and Comerç de Valls have launched the 'Shop in Valls, scratch and win' Christmas campaign, distributing over 4,000 direct prizes between December 1, 2025, and January 5, 2026, to promote local commerce.

The nearly eighty establishments participating in the campaign will hand out a total of 40,000 tickets to customers making purchases equal to or exceeding 10 euros. This initiative, promoted by the Department of Commerce, aims to foster customer loyalty and strengthen the role of local businesses as the city's economic engine during the holidays.
Among the direct prizes available by scratching the ticket are shopping vouchers worth 3, 5, 10, 20, and 50 euros, which can be used immediately. The campaign also includes material gifts and experiences, such as BRA kitchen utensils, bottles of vermouth, 2x1 and individual tickets for JCA Cinema de Valls, and Christmas decoration items.
Customers who do not win a direct prize with their ticket have a second chance by participating in the special grand draw to be held on January 7, 2026, at the Tourism Office. This draw offers additional prizes, including vouchers of 50 euros, a year of cinema for two people, dinner at the Sant Joan bell tower, and beauty treatments.
The winning numbers for the draw will be published on January 8, 2026. Shopping vouchers obtained both directly and through the draw can be redeemed at participating establishments until February 28, 2026, and are cumulative.
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