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Anna Vives' inclusive typography takes center stage in Barça's Champions League match

The designer from Moià created the font used on the players' jerseys to promote social inclusion.

Generic image of a football jersey featuring a social and inclusive typography design.
IA

Generic image of a football jersey featuring a social and inclusive typography design.

The FC Barcelona squad wore a unique typography designed by Anna Vives, a young woman with Down syndrome from Moià, during their Champions League victory against Newcastle.

This initiative, organized by the Barça Foundation and UEFA, marks International Down Syndrome Day. It is the first time this social font has been used in an official Champions League match, highlighting the importance of visibility for people with disabilities in global sports.
Vives has a long-standing connection with her hometown club, CE Moià, which also featured her design for its centenary jerseys in 2022. The project, which started in 2011, has now reached over 15 million downloads worldwide and has been used by clubs like River Plate and Dinamo Kyiv.
The 7-2 win at Camp Nou was witnessed by Vives from the presidential box alongside Joan Laporta. The inclusive font will be seen again on April 2nd during the women's Champions League clash against Real Madrid.

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