Lleida Provincial Council promotes 'Connexions amb Gust' to strengthen the agri-food sector

The event brings together producers and restaurateurs to foster new business opportunities and promote local products.

Generic image of various local agro-food products arranged on a rustic wooden table, with warm lighting highlighting their textures. In the background, people networking in an event space.
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Generic image of various local agro-food products arranged on a rustic wooden table, with warm lighting highlighting their textures. In the background, people networking in an event space.

The Lleida Provincial Council has inaugurated the first edition of ‘Connexions amb Gust’ at the Espai Davall of the Llotja in Lleida, an event that gathered around a hundred professionals from the agri-food and restaurant sectors to facilitate direct contact and foster new commercial relationships.

The meeting, under the slogan ‘Present, taste, and connect’, combined project presentations, tastings, and direct contact spaces, aiming to give visibility to local products and help restaurateurs discover new regional suppliers.
The Deputy for Economic Promotion, Jordi Verdú, highlighted the importance of promoting initiatives that boost the commercialization of local products. "We want products linked to Gust de Lleida not only to be recognized for their quality but also to have a greater presence in the restaurants and shops of our territory," he stated.
The event included a conversation on collaboration opportunities between the primary sector and the restaurant industry, featuring Sergi Aritzeta (El Truc d’Agramunt), Eva Bonet (Celler Comalats), Laura Parés (Cooperativa de la Granadella), and Francesc Molins (Cal Xirricló).
A key moment was the presentations by participating producers and processors, organized in complementary project pairs, led by Gemma Capell (RedPeppers). Subsequently, a tasting and networking space was opened for direct contact with restaurateurs, retailers, and distributors.
The initiative stems from the collaboration agreement between the Lleida Provincial Council and the local action groups of the region, with participation from various associations and comarcal councils, and the collaboration of the Gustum project and the Gust de Lleida brand.
Based on information from the official source: Promoció Econòmica - Diputació de Lleida (GlobaLleida) (19/10/2026)