The training, which has a total duration of 60 hours, will be held from Tuesday, February 10, until Thursday, March 26, 2026. Sessions will take place during morning hours, specifically from 9:30 a.m. to 2:00 p.m.

The course is primarily aimed at entrepreneurs who are currently unemployed or seeking job improvement. The main goal is to equip them with the necessary skills to launch or consolidate business projects in the digital sphere, with a special focus on e-commerce.

The training proposal seeks to provide basic digital skills for business management, enable participants to define business models and differentiation strategies, and introduce the legal and fiscal requirements associated with e-commerce.

The program is structured into six key training blocks: digital foundations and tools for entrepreneurs; ideation, business model, and brand; legal aspects and compliance; financial plan and operations; 360 marketing and sales for e-commerce; and the development of a final project applied to a real online store.