Aitona Attracts Tourists for Cherry Harvesting, Promoting 'Fruit Tourism'

Around thirty visitors participate in cherry picking, extending the municipality's tourist offerings beyond the blooming season.

Ripe red cherries on a branch with green leaves and a Catalan rural landscape in the background.
IA

Ripe red cherries on a branch with green leaves and a Catalan rural landscape in the background.

The municipality of Aitona hosted a 'Fruit Tourism' activity this weekend, attracting about thirty tourists to participate in cherry harvesting, thereby continuing the local tourism offerings.

Following the start of the harvest season with early apricots, Aitona welcomed visitors to experience cherry picking. Around thirty people participated on Saturday in this activity, which was repeated on Sunday with another similar group. The aim is to consolidate the municipality's tourist offerings beyond the months of February and March, the blooming season.
Participants received explanations about tree cultivation and farm tasks from a local farmer and three guides. Over the weekend, approximately 150 kilograms of fruit are expected to have been harvested. This initiative allows visitors, from Barcelona and surrounding areas, to discover the value of agricultural work and the rural landscape.

"We are not used to the countryside and today we came to connect with nature. It's a family activity that I'm really enjoying because I'm learning to pick cherries."

one of the tourists

"for the little ones "it's a very fun activity"."

one of her companions
One visitor, from Barcelona, expressed surprise at the cherry trees' production volume, noting the abundance of fruit on the farm. The farmer in charge explained that it is a very productive late-variety cherry, even if the fruit size isn't 'extra or super extra,' compensating with quantity.
The experience concluded with a vermouth and breakfast featuring local products from various area businesses. The Fruit Tourism harvest program will continue in the coming months with peach harvesting in July, figs in September, and walnuts and olives in October and November, respectively.