Organized by the newspaper SEGRE and BBVA, the event titled Future of the agri-food sector in Lleida: Leadership and transformation aims to provide a direct approach to the local agricultural context. The session will be broadcast live on Lleida TV starting at 9:30 AM.
The program includes a keynote by Pep Ruíz from BBVA Research and a panel discussion featuring leaders from Baró e Hijos, Cupasa, and the Ivars Cooperative. They will debate sustainability and competitiveness in the current economic climate.
The institutional closing will be led by Rosa Cubel, Secretary of Food from the Government of Catalonia, highlighting the strategic importance of this sector for the Lleida region.




